How CNN’s Marissa Calhoun Empowers Responsible Journalism as a Digital Producer Bianca Jeanty February 5, 2018 Breaking, Content, Digital, Jouralism, Production, Social Media, Television, Uncategorized Navigating through the media and journalism industry involves an interesting battle between ethics and empathy. Now more than ever, responsible journalism is singularly one of the most important skills to cr...
How Turner’s Jasmine Clennon Is Reimagining TV Advertising Through Digital Insights Bianca Jeanty January 20, 2018 Advertising, Business, Industry, Television, Uncategorized Advertising and innovation are two married concepts with zero outlook for divorce. Since the first commercial appeared on television in 1941, advertisers’ approach to linear advertising has evolved wit...
Amanda Booz Hustles Her Way from Production Management to On-Air Talent Bianca Jeanty December 11, 2017 Culture, Digital, Industry, Social Media, Uncategorized 4 Minute Read Raise your hand if your parents wanted you to take the doctor or lawyer route over a media career. Despite the odds, when passion meets purpose, that impact can make anyone unstoppable....
Zoe Zeigler Breaks Down the Business of Content Marketing during Office Hours Bianca Jeanty November 14, 2017 Advertising, Marketing, Strategy, Uncategorized From creation, publishing, and distribution, content marketing is a hot industry term with a lot of responsibility behind it. Content needs to be authentic, valuable, targeted, and actual drive busi...
Natalie Kim is Guiding the Next Generation of Advertising and Marketing Bianca Jeanty November 7, 2017 Advertising, Breaking, Culture, Digital, Marketing, Uncategorized The first year for We Are Next looked like over 1200 subscribers, over 150 job leads, and 14 podcasts in the fold. As dizzy as the job hunt can be fresh out of college, We Are Next demystifies the a...
Yari Blanco of theGIRLMOB talks the game of media and linking women of color Bianca Jeanty October 15, 2017 Creative, Culture, Digital, Social Media, Uncategorized It's no secret that women of color are ambitious AF. Founder and Editor-in-Chief, Yari Blanco, created theGIRLMOB, a digital platform that uplifts and connects women of color making their mark in the wor...
Save Your Receipts: Keeping Notes in a Hostile Workplace Minorities In Media Connect June 13, 2017 Uncategorized By: Alexis Taylor On May 9th, James Comey, Director of the FBI was fired in a surprise announcement that resonated around Washington D.C. and the world. Immediately, several conflicting reports from ...
Freelance Isn’t Free: A Guide to NYC’s Freelance Laws Minorities In Media Connect January 20, 2017 Uncategorized Originally appearing on shaymlawson.com By: Shay M Lawson Two weeks ago the New York City Council unanimously passed the Freelance Isn't Free bill. So here is wha...
Here’s What You Can Learn From Yahoo’s Typo Minorities In Media Connect January 6, 2017 Uncategorized Imagine going through your work day completing your usual tasks. You write out all social media content for the week, schedule each post to go live and then clock out for the day. A couple hours later you no...
3 Free Tools for PR Professionals Netta Dobbins August 24, 2016 Public Relations, Uncategorized Despite the idea that Public Relations is all about getting your client free press, it's actually a pretty expensive field. When you think about the many programs and subscriptions you have to apply for ...
Chasity Cooper: Rising from Failure Natasha J. Benjamin August 10, 2016 Uncategorized From creator of Millennial on a Mission to being on The Root's 30 under 30 viral voices, Chasity S. Cooper has worked tirelessly as a communications professional and digital swaggerist. Her mi...
100 Failed Interviews Later Natasha J. Benjamin July 3, 2016 Culture, Uncategorized 3 It was a late Friday evening and I just arrived at Seven Grams Caffe in Chelsea, New York City to meet Brittney Oliver. Brittney and I had been social media friends, exchanging tweets and stories in only 140...